VAN HOLTEN'S
The original Pickle-In-A-Pouch
Van Holten’s story began in 1898 in Milwaukee, when Dutch immigrant, Jerry G. Van Holten, had a dream to create his own successful business by becoming a vinegar distributor. Pretty soon, he expanded and added sauerkraut andpickle products! It wasn’t long until the Van Holten family developed the original Pickle-In-A-Pouch in 1939.
Today, the Pickle-In-A-Pouch is still around and better than ever before! Van Holten’s Inc. has taken the individually pouched pickle and turned it into the perfect snack for any grab-n-go adventure. From Dill to Tapatio flavors, there is sure to be a Van Holten’s product for everyone to love.
✓ STANDOUT PACKAGING – Clear bags let the contents do the talking. Shoppers love the colourful and fun names that reflect a strong brand personality and invite them to pick this up.
✓ INNOVATIVE OFFERING - This unique product is in a category all of its own, bringing something new and compelling to your shelves and gourmet convenience to your customers.
✓COMPELLING PRICE POINT– These products offer an aggressive shelf price making them an easy and fun addition to your regular shopping basket.